Effecting marketing generates momentum, right?
- The 80/20 rule: 80% of your Tweets and FB posts should be informative or educational material your prospects and clients really want to read. Only 20% should be “promo” material for your goods or services.
- If you are posting the same info multiple times over several days (such as an event notice), change up the title or lead-in material.
- The Momentum generated by Marketing should ALWAYS come back to YOU—that is, to your main website, blog, email, or some other “call to action” location.
Not sure how to generate Momentum for your business?
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© 2012 Linda Angér & The Write Concept, Inc.